Excerpts from a lovely blog find; read the rest of it here: Atlas Fugged: Why Ayn Rand Is Making Me Boycott Lululemon
“Earlier this month, pricey yoga pant and cheesy sentiment pushers Lululemon started putting the phrase “Who is John Galt?” on their bags.
Then they posted a blisteringly insipid entry on their blog to explain how a quote from Ayn Rand’s epic heap of political science excrement, Atlas Shrugged, had become the new “drink eight glasses of water each day.”
Lululemon founder, Chip Wilson, an intellect who usually spends his time contemplating the deep philosophies of the Landmark cult apparently first read Atlas Shrugged when he was 18 and was recently inspired to dig into the greater meaning of the book. (This Ayn Rand Appreciation Trajectory, I would like to point out, is the exact opposite of any rational person’s.)
“Only later, looking back, did he realize the impact the book’s ideology had on his quest to elevate the world from mediocrity to greatness (it is not coincidental that this is Lululemon’s company vision)” writes lulu blogger Alexis (emphasis hers, sadly